Café Mokxa
E-commerce, SEO, Marketing, Project management
BioSample is a company that sells medical supplies through various sales channels (direct sales, Amazon, E-commerce). My role involved developing their E-commerce platform on Magento. BioSample aims to become the top website in France for medical supplies and equipment. This ambitious goal allowed me to take on multiple tasks and gain valuable experience:

- Market Research: I conducted market studies on medical products and brands in the French market to identify opportunities for brand growth (e.g., Mercurochrome, Anios).

- Project Management: I managed and tracked projects related to the E-commerce platform.

- Pricing Analysis: To stay competitive, I benchmarked competitors' prices and calculated our selling prices.

- Recommendations: I contributed to improving the E-commerce site’s UX/UI design to enhance user experience.

- Artificial Intelligence: I introduced AI tools to the company, particularly for content creation.Product Pages: I optimized product pages by identifying opportunities to improve efficiency and enhance customer experience, as well as boost SEO performance.

- ISO 9001 Compliance: I worked on aligning online sales processes with ISO 9001 quality standards.

- SEO Optimization: I improved website performance and SEO using tools like Yooda Insight, Ahrefs, and Google Merchant Center. I also ran link-building campaigns to boost site trust and indexing.

- Tracking and Analysis: I implemented tracking tools like Google Analytics, Google Tag Manager, and Google Merchant Center.

- Order Management: I created and sent purchase orders to the logistics team.
https://medical.biosample.fr/
1,88%
conversion rate on 2024
+400
products pages
+34,30%
in SEO traffic on 2024
Venezia
E-commerce, SEO, Marketing, Project management
BioSample is a company that sells medical supplies through various sales channels (direct sales, Amazon, E-commerce). My role involved developing their E-commerce platform on Magento. BioSample aims to become the top website in France for medical supplies and equipment. This ambitious goal allowed me to take on multiple tasks and gain valuable experience:

- Market Research: I conducted market studies on medical products and brands in the French market to identify opportunities for brand growth (e.g., Mercurochrome, Anios).

- Project Management: I managed and tracked projects related to the E-commerce platform.

- Pricing Analysis: To stay competitive, I benchmarked competitors' prices and calculated our selling prices.

- Recommendations: I contributed to improving the E-commerce site’s UX/UI design to enhance user experience.

- Artificial Intelligence: I introduced AI tools to the company, particularly for content creation.Product Pages: I optimized product pages by identifying opportunities to improve efficiency and enhance customer experience, as well as boost SEO performance.

- ISO 9001 Compliance: I worked on aligning online sales processes with ISO 9001 quality standards.

- SEO Optimization: I improved website performance and SEO using tools like Yooda Insight, Ahrefs, and Google Merchant Center. I also ran link-building campaigns to boost site trust and indexing.

- Tracking and Analysis: I implemented tracking tools like Google Analytics, Google Tag Manager, and Google Merchant Center.

- Order Management: I created and sent purchase orders to the logistics team.
https://medical.biosample.fr/
1,88%
conversion rate on 2024
+400
products pages
+34,30%
in SEO traffic on 2024
BioSample
E-commerce, SEO, Marketing, Project management
BioSample is a company that sells medical supplies through various sales channels (direct sales, Amazon, E-commerce). My role involved developing their E-commerce platform on Magento. BioSample aims to become the top website in France for medical supplies and equipment. This ambitious goal allowed me to take on multiple tasks and gain valuable experience:

- Market Research: I conducted market studies on medical products and brands in the French market to identify opportunities for brand growth (e.g., Mercurochrome, Anios).

- Project Management: I managed and tracked projects related to the E-commerce platform.

- Pricing Analysis: To stay competitive, I benchmarked competitors' prices and calculated our selling prices.

- Recommendations: I contributed to improving the E-commerce site’s UX/UI design to enhance user experience.

- Artificial Intelligence: I introduced AI tools to the company, particularly for content creation.Product Pages: I optimized product pages by identifying opportunities to improve efficiency and enhance customer experience, as well as boost SEO performance.

- ISO 9001 Compliance: I worked on aligning online sales processes with ISO 9001 quality standards.

- SEO Optimization: I improved website performance and SEO using tools like Yooda Insight, Ahrefs, and Google Merchant Center. I also ran link-building campaigns to boost site trust and indexing.

- Tracking and Analysis: I implemented tracking tools like Google Analytics, Google Tag Manager, and Google Merchant Center.

- Order Management: I created and sent purchase orders to the logistics team.
https://medical.biosample.fr/
1,88%
conversion rate on 2024
+400
products pages
+34,30%
in SEO traffic on 2024
AG2S Propreté
SEO, Marketing, Project management, Communication
For a year, my goal was to digitize AG2S Propreté, a cleaning company with no online presence. With a declining client base and a weak sales force, the aim was to increase both the number of customers and employees, which has been a challenge in the cleaning sector. I helped the company establish an online presence and carried out several tasks:

- Project Management: I worked with the digital agency Here We Come to launch a new website.

- External Communication: I set up relevant social media accounts to promote the company’s activities, created a complete editorial calendar, designed visuals for job fairs, and arranged advertising in regional magazines.Internal

- Communication: I sent newsletters to employees to boost engagement and collect feedback. I also created a welcome booklet for new team members.

- Sales Prospecting: Using LinkedIn, I identified potential clients and new employees. I also developed mind maps for the sales team.

- SEO: I created content to address specific client needs and improve the website’s search engine ranking.

- Training: I trained the sales team on how to use LinkedIn for prospecting new clients.
https://ag2s-proprete.com/
Bygga Music
Strategy, Marketing, Project management, Social media
During a two-year school project, my team and I developed a start-up in the music industry. Our goal was to simplify communication between different players in the music world. We created an app to connect various artists, such as musicians, singers, and beatmakers. I had the opportunity to take on several key roles:

- Business Plan Development: I created the business plan to establish a sustainable offering for the start-up.

- Project Management: We implemented an Agile strategy using the Scrum method.

- Market Research: I conducted market studies to identify opportunities in the music industry.

- Landing Page Creation: We launched a landing page to validate our project and assess market needs.

- Marketing and Communication Strategy: To promote our app, we developed a social media strategy, created a white paper to generate qualified leads, and implemented a content strategy.
+600
followers on Instagram
+11000
views on Instagram
+1000
views on landing page
La Gargotte
Website, SEO, Project management
During a project with friends in my free time, we worked with La Gargotte, a well-known restaurant in Lyon famous for its mix of flavors and traditional cooking. The restaurant didn’t have an online presence, which was a great chance to improve its image and bring in more customers.

The goal was to create an online presence through a website to increase reservations and position the restaurant as one of the best in Lyon.

- Custom website design: We created a website that matches the new visual identity we designed, combining modernity with respect for traditions.
‍
- Integrated booking system: A practical tool connected to the restaurant team’s needs, making it easier to manage reservations while providing a smooth experience for users.
https://la-gargotte.fr/
+110
reservations in 2 months
Tabac Notre-Dame
Website, SEO, Marketing, Project management
During a freelance project, I worked with a tobacco shop in a tourist area to launch its website and showcase a new range of souvenirs. My role was to create a complete digital strategy: graphic identity, optimized content, and tailored solutions to attract both local and international customers while increasing the shop’s visibility.

The goal was to establish Tabac Notre Dame as a leading souvenir shop in Chambéry.

- Website creation: I designed a complete visual identity highlighting the region’s heritage, such as mountains and Reblochon cheese. Combining tradition and modernity, I developed a website with navigation tailored to an international audience.

- Marketing strategy: I developed an effective marketing strategy aligned with the new target audience. A keyword study was conducted to integrate relevant content into the website. A blogging strategy was also implemented to generate qualified leads.

- Tailored support: To assist the client with future website maintenance and content creation, I developed a document outlining the strategy to follow and the actions needed to improve the website’s visibility. I also created tracking tools using Looker Studio.
https://www.tabac-notre-dame.fr/